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Aroma Paws

Aroma Paws

All Natural Spa Treatments to Pamper Your Pooch

Aroma PawsFor pet lovers everywhere, Aroma Paws offers everything you want, from fragrance and quality to pure and all-natural.  As their motto says, “Never Spoiled Rotten…Just Properly Pampered,” Aroma Paws is an all-natural pet product line of luxury spa shampoos, vegan conditioners, odor neutralizing solutions, organic washes and soy candles.  This chemical free line of grooming products contains no synthetic fragrances, dyes, harsh chemicals, parabens, sulfates, or phosphates.  Based in Tarzana, California, the happily married co-founders, Crystalyn and Joe Guzman, believe in providing eco-friendly grooming solutions using earth derived ingredients, essential oils and botanical extracts to benefit animals.  Aroma Paws is unique from other pet grooming products on the market because they use truly natural ingredients while listing them all on every product.  While many grooming products contain harmful parabens, sulfates and other cancer causing and toxic ingredients, they still market themselves as “natural.”  At Aroma Paws, they take their labeling seriously and use all natural ingredients derived from plants and mother nature’s sources.  All Aroma Paws products are made in Southern California.

Christine and her husband, Joe, started Aroma Paws together after attending a pet trade show in 2008.  Both being animal lovers, they decided it would be a fun industry to be a part of.  In addition, they had experience as manufacturers of candles and body products for 15 years prior.  Christine studied Business Management in college and felt this would be a nice add on product line.  She has always been creative, crafty and very much into art and music and enjoys trying new and creative outlets all the time.  They named their brand, Aroma Paws, after many late nights and tossing of ideas.  Their products have been gifted to many celebrities at events as well as to Oprah Winfrey for her new pup, Sadie.  Aroma Paws has been featured in numerous fashion and pet magazines as well as being featured on Good Morning Show

Aroma PawsAs for her favorites, Christine is a huge fan of the Deodorizing and Conditioning Dog Coat Spray, available in eight different scents.   Intended for use between baths for a shiny coat, this amazing fragrance is pH balanced and made with an eco-friendly biodegradable formula.   Blended with Green Tea Leaf Extract for a shiny coat, Aloe Leaf Extract to soothe skin, and Sweet Almond and Coconut Oils to relieve dryness, your canine will feel fresh and pampered everyday.  Simply spray liberally and brush into coat.  We adore the Honeysuckle Jasmine scent, geared towards itchy dogs and providing extra relief for dry skin.  The honeysuckle oil is a natural emollient while the Indian Jasmine oil is a mood elevator and antiseptic.  Christine says, “People are more apt to snuggle, cuddle, play with and scratch behind the ears of a soft, fantastic smelling doggy! The fragrances are natural and clean and don’t leave a perfumey smell on the dog.”  Our next favorite scent is Lavender Chamomile, which is great for dogs with anxiety and calming for bath time.  The French lavender oil and Ylang Ylang oil soothes and relaxes the skin while the Eucalyptus Oil naturally refreshes and cleanses. 

Aroma PawsEvery dog enjoys a luxurious and soothing bath, but not all shampoos are made alike.  Many wonderful smelling shampoos use chemicals and parabens, which are harmful and unsafe for dogs.  Aroma Paws offers the best of both worlds – fragrant, aromatic shampoo and conditioners in one that is 100% chemical free without any parabens, sulfates, phosphates, tea, alcohol, salt or synthetic fragrances.  This must-have product is the Luxury Dog Shampoo and Conditioner in One, available in all nine luxurious scents.  A popular favorite is the tropical Coconut Papaya, which is great for dogs with sensitive skin and long coats as this formula has extra detangling abilities.  Coconut oil is a natural moisturizer and the papaya extract conditions the skin and coat while the Vanilla Bean oil soothes as a stress reliever.  This scent is one of our favorites as it is reminiscent of tropical paradise while at the same time comforting Aroma Pawsfor dogs because its seaweed and seagrass extracts purifies skin and has anti-inflammatory properties.  This product is also eco-friendly because its 2-in-1 formula means you don’t need to use a separate conditioner rinse and its low rinse formula requires less water to get the suds out.  pH balanced and tearless, it leaves your dog’s coat soft, fluffy and unbelievably shiny.  For older dogs, the Geranium Orchid Sage is made with a moisture rich and anti-itch formula with extra emollients for dry skin.  The floral geranium oil balances dry skin while the aromatic orchid flower extract protects skin from moisture loss.  Rose oil tones the skin and reduces inflammation while the peony extract is an antioxidant.  Senior dogs can feel pampered as the clary sage oil works as a relaxant during bath time.  

Aside from washing their coat, dogs need a good cleansing when it comes to their ears.  The Organic Ear Wash cleans dirt and debris and removes waxy build-up from the ears.  This all natural formula effectively cleans and disinfects with the proper pH balance and can be used on dogs, cats and other small animals.  The Tea Tree Essential Oil is an antifungal, antimicrobial agent that helps to keep ears free of microbes which may cause infection.  Aroma Aroma PawsPaws is constantly updating their products and variety of items.  Currently, they carry shampoos, coat sprays, paw treatments, massage oils and lotions, and candles.  For Fall 2012, they will be introducing two new and fabulous items.  The first is an Organic Deep Conditioning Treatment that is simply indulgent and will leave your dog’s coat so soft and cuddly you won’t keep your hands off them!  The other is their Hot Spot Spray, providing instant soothing relief and healing aid to sensitive skin and hot spots.  The pets in the Guzman family include their rescue Max, an oddly adorable mix of likely ½ beagle and ½ pitbull.  Christine shares, “Everyone that meets him instantly loves him. He just wants to be loved on and will crawl in your lap if you let him.”  They also have a Beta Fish, Laila.  Looking ahead, Christine and Joe see steady growth for Aroma Paws as they are currently in boutiques all over the world and hope to continue seeking out like minded store owners that want the best products for their furry clientele.


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